8 advantages of having a mobile app for your business

Mobile applications are now available to make life easier in almost all sectors. In fact, they have inspired a new class of entrepreneurs with real impact on the job and with many expectations of future.

Now we show you 8 advantages of including a mobile application in your company or startup, do not lose detail!

1. Your company will be available 24 hours a day

Thanks to smartphones, any entrepreneur can be connected to your company 24 hours a day and, through the apps, increase efficiency, reduce costs or grow sales and notoriety. But finding the right ones is complicated, in LanceTalent we can help you create your app project.

2. Address consumers, clients, professionals or investors

Mobile apps are no longer just a common tool for consumers, you can create applications tailored to each specific group of people that are part of your business.

3. A single person can handle all aspects of the application

What is the main advantage of apps with respect to other forms of self-employment? By limiting the size of the user base, it is easier for a single person to handle aspects such as marketing, development and customer service, often assisted by some freelance workers. Keep in mind that this is a market that is in full growth, in fact, the application developer is among the most demanded digital profiles in the coming years. A freelancer specialized in this field will be able to design your applications and perform the tests and corrections necessary to function properly. Then you can be the one that handles all the aspects related to the management and the monitoring of the application.

4. Know the key features that determine the price of the app

For those who want to carry out projects of development of apps in your company, we show a tool that summarizes the key characteristics that determine the price of an application.

The price of developing a mobile app can be expensive for some startups with few resources, but over time it will become one of the most profitable elements, especially for its durability in time and its ease in managing it.

5. You will only need a niche market with a steerable problem

Regardless of the sector to which your business belongs, the only requirement to launch your app is that you find a niche market with a problem that can be solved. After you will only have to find someone with the ability to solve that problem in the best possible way through a mobile application and a strategy to turn the chosen market into the application. Success is assured.

6. Discover new users and hold your audience

According to the latest report from The App Date, only in Spain, there are 22 million active users who every day download four million applications for mobile phones, tablets, and televisions. With this infographic, you can get an idea of how many people use apps. It is clear that the world is mobile, and that this market will become essential to achieve success in any company or startup. It is also true that there are so many applications that it is difficult for the user to find the one that he really needs. A good freelance developer will know what it takes to position a mobile application within the different app stores.

7. The best channel of communication with your client

One trend that is emerging is the use of apps as a marketing tool. Anywhere, anytime your customers can access all the information of the brand along with a mobile device. The most common in these cases is that a particular client recommends the application to their colleagues or friends, so you can capture new customers the easiest way.

8. You can use offers and promotions as an element of loyalty

This is very important in any business model and will generate greater customer loyalty. If your company is an online store, a mobile application adapted to your audience will surely increase your sales.